Nerdy Millennial

Top Menu

  • About
  • Contact
  • Write For Us

Main Menu

  • Career
    • Entrepreneurship
    • Blogging
      • Social Media
      • SEO and Keyword Research
  • College
  • Arts & Culture
  • Technology
  • Health and Fitness
    • Nutrition
    • Recipes
      • Baked Goods
      • Breakfast
      • Condiments
      • Dessert
      • Fermented Foods
      • Main Dishes
      • Side Dishes
      • Snacks
      • Soup
    • Keto
    • Vegan
  • Relationships
    • Dating
    • Friendship
    • Parenting
    • Pregnancy & Birth
  • About
  • Contact
  • Write For Us

Nerdy Millennial

Nerdy Millennial

  • Career
    • Entrepreneurship
    • Blogging
      • Social Media
      • SEO and Keyword Research
  • College
  • Arts & Culture
  • Technology
  • Health and Fitness
    • Nutrition
    • Recipes
      • Baked Goods
      • Breakfast
      • Condiments
      • Dessert
      • Fermented Foods
      • Main Dishes
      • Side Dishes
      • Snacks
      • Soup
    • Keto
    • Vegan
  • Relationships
    • Dating
    • Friendship
    • Parenting
    • Pregnancy & Birth
Entrepreneurship
Home›Career›Entrepreneurship›How To Get Customers Spending More In Your Restaurant (Without Increasing Prices)

How To Get Customers Spending More In Your Restaurant (Without Increasing Prices)

By Contributing Author
January 15, 2022
256
0

Looking for ways for your restaurant to make more revenue? Finding ways to attract more customers is one way of doing this, however another solution is to encourage the customers you’re already receiving to spend more money. You can do this without having to increase your prices. Below are just a few examples of how to get customers to spend more when using your restaurant.

Upsell extras

Upselling is a popular way to encourage customers to spend more. For example, if a customer is ordering a burger, you could ask them if they want to double up their burger for a little extra. Alternatively, if a customer is ordering a glass of wine, you could ask if they want to opt for a large glass. It’s important that you only ever upsell with a customer’s permission – if a customer asks for a glass of wine and does not specify the size, do not automatically get them a large glass. Make sure that your upselling tactics also make sense – don’t try to upsell side dishes that don’t pair with certain main dishes. 

Offer profitable set menus/ multi-course deals

Set menus typically involve multiple courses or dishes that when bought together are cheaper than were you to buy them individually. The same goes for multi-course deals, which may involve paying less for one course if you have it with another course. Such deals may persuade certain diners to have extra courses, when they may otherwise have only had one course. This can mean more money spent on food – and in many cases more money spent on drinks too.

Keep the drinks flowing

Drinks are where many restaurants make much of their profit. For this reason, it’s important to maximize drink orders. It’s worth frequently asking diners if they’d like to order any more drinks – especially if you can see that glasses are starting to get empty. You should ideally order drinks as your customers sit down to get them in early. Before you give customers the bill, it’s also worth asking for drinks at the end – in many cases, you may be able to squeeze an extra glass of wine or a coffee out of diners. 

Provide free tasters

Some restaurants like to occasionally offer free tasters of foods or drinks. This could be a way of encouraging customers to try more expensive dishes, side dishes or drinks that they might not otherwise think to try by allowing them to sample them. Ultimately, offering free tasters is a way of teasing customers into buying more. Just make sure that these tasters are only very small portions that will not lead to loss.

Visually promote premium drinks and dishes

It’s worth visually promoting any high value profitable dishes of drinks to encourage customers to opt for these options. This could include using signs or posters, or simply drawing special attention to these dishes and foods on your menu with pictures or large fonts. Feel free to also promote your cheapest drinks and dishes to provide some balance.

Allow customers to set up a tab

Rather than making customers pay as they order, consider allowing customers to start a tab. This is standard practice in most fine dining restaurants. In more casual dining establishments like cafes it is less common, however it can still be worth enabling in most cases. In most cases, cardholder data is taken at the end. However, using API payment integration for your restaurant, you can take cardholder data at the beginning of the night and then process subsequent payments using this cardholder data. It’s up to you as to which method you choose.

Play the right music

Studies have found that playing slow tempo music encourages customers to stay at their table longer, while fast music encourages customers to leave more quickly. As a result, playing slow music can encourage customers to order more drinks and spend more money overall. Of course, if you’ve got lots of bookings and want to turn over tables fast, playing fast music may be a better option.

Choosing calming decor and comfortable furniture

Interior design can have a big impact on how much customers spend too. Warm colors and soft lighting are commonly chosen because they put diners at ease, encouraging them to stay longer. Similarly, it’s worth investing in comfortable furniture to help customers relax. If the decor is too energetic and the seats aren’t cozy, you could find that customers want to leave sooner, leading to less money spent.

No related posts.

You Might Also Like...

  • Harvest Bundt Cake
    Baked GoodsDessertFeatured

    Harvest Bundt Cake: A Perfect Fall Favorite

  • HOW TO KEEP A SPIRITUAL JOURNAL (PLUS WRITING PROMPTS TO GET YOU STARTED)
    FeaturedHealth and FitnessMental HealthSpirituality

    How to Keep a Spiritual Journal (Plus Writing Prompts to Get You Started)

  • 10 Secrets to Dating Successful Women
    DatingFeatured

    10 Secrets to Dating Successful Women

  • 5 Steps to Eat Sustainable Local Food All Year Long
    FeaturedGreen LivingNutrition

    5 Steps to Eat Sustainable Local Food All Year Long

About Nerdy Millennial

This blog all about millennials sharing their passion, ideas, and expertise about blogging, healthy living, self-improvement, education, parenting, and more!

Interested in contributing? Contact us to pitch your idea or submit an article.

Featured Posts

DatingFeatured

5 Essential Characteristics of a Gentleman for the Modern Dating Scene

A successful gentleman in the modern dating scene brings more to the table than just good looks and a nice car. Although these certainly don't hurt, other essential characteristics make ...
  • The Ultimate Guide to Travel Photography

    The Ultimate Guide to Travel Photography

    By Contributing Author
    August 26, 2022
  • 6 Steps to Make Money with Teespring in 2022

    How to Make Money on Teespring in 2022

    By Ian Walsh
    August 26, 2022
  • Easy Protein Iced Mocha Coffee

    Easy Protein Iced Mocha Coffee

    By Contributing Author
    August 7, 2022
  • 6 Best Spiritual Books of 2022

    6 Best Spiritual Books of 2022

    By Contributing Author
    August 6, 2022
  • The Complete Guide to Throwing an Unforgettable Party

    The Complete Guide to Throwing an Unforgettable Party

    By Contributing Author
    July 26, 2022
  • 4 Ways You Can Manage Your Mental Health

    4 Ways You Can Manage Your Mental Health

    By Contributing Author
    July 23, 2022
  • 7 Tips for Hitting Your Goals

    7 Tips for Hitting Your Goals

    By Contributing Author
    June 10, 2022
  • Developing a Present Moment Connection with Your Baby In Utero

    Developing a Present Moment Connection with Your Baby In Utero

    By Contributing Author
    June 5, 2022
  • The 5 Benefits Of Fishing From A Kayak

    The 5 Benefits Of Fishing From A Kayak

    By Contributing Author
    April 25, 2022

Join Us on Facebook

Search

  • Home
  • About
  • Contact Us
  • Write For Us
  • Comment Policy
  • Privacy Policy
  • Terms of Use
Manage Cookie Consent
We use cookies to optimize our website and our service.
Functional cookies Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
Manage options Manage services Manage vendors Read more about these purposes
View preferences
{title} {title} {title}