Are you in the process of scaling your business? If so then you need to try and avoid these pitfalls. If you don’t then you may find that you end up compromising your company when it could all have been avoided. If you are ready to take a positive step today, keep reading.
Getting Distracted
As your success grows, it’s very easy to become sidetracked by new opportunities and ideas. While it is great for you to have new opportunities in the pipeline, you do need to make sure that you don’t chase too many of them. If you do then you will lose focus of the moves that have brought you this level of success, and that’s the last thing you need.
Doing too Much
One of the biggest mistakes people make is that they try to take care of too much at once. With so many fantastic growth opportunities at your disposal, you may feel the need to say yes to everything in fear of stalling your company. Although you do need to take on some new opportunities, you also need to remember that not every opportunity will give you fair ROI. Before you say yes to an opportunity, you need to look at the potential it has and whether it’s a short-term or long-term investment. By doing this, you can then prioritize what’s important to you right now. Scaling is the best time for you to outsource, and by doing that, you can free up more of your own time. Hiring an IT and data recovery service is always a good thing to do, so start there if you haven’t done this already.
Forging Ahead
You have to give some thought to why, or how. Double down on what is working for you right now and also make sure that you keep pursuing things that reflect this. Develop the practice of anchoring yourself to your goals, and be sure to constantly reaffirm them as well. If you can do this, you can keep yourself grounded which will work in your favor overall.
Not Testing the Market
A lot of leaders want to make a huge splash and they also want to try and develop strategies before they fully test the market. This is a huge mistake and it’s one you should avoid where possible. Consumer businesses should be able to course-correct here by conducting various tests. Market research is great here, but at the same time, you have to make sure that you do not overlook focus groups, as well as asking your current customers if there is anything that they can advise you on regarding the state of your business right now.
Refusing to Document
Forgetting to document your process is another huge mistake that people make when trying to scale rapidly. If you refuse to document your process then you may find that you end up being frustrated when trying to onboard people as well as having your progress stunted. While it may seem that you don’t have time to document all of your processes right now, you have to, because your future depends on it. In regards to hiring, you also need to make sure that you avoid hiring too quickly, and that you take note of the current standards you have. Scaling is never an excuse to lower your overall workforce quality.
